3rd August 2016 Journal

The ALBUS & FLORA journey started high in the French Alps in the winter of 2013. I’m super excited to finally launch the brand in 2016 and can’t wait to find out what our adventures will bring and where our journey will take us!

Our journal pages, launching soon,  will celebrate today’s modern active lifestyles, they will offer a place to escape, to day-dream, to be inspired.  The ALBUS & FLORA journal will go beyond skin and sun care, and into all manner of topics from travel & adventure, lifestyle & wellness, beauty & style, food & health. You can expect to be greeted with hints and tips to support you every day, every season and through every adventure, large and small.

Here’s to shared adventures and great views!

Rachel x

ALBUS & FLORA Founder

  • So, the lovely Becky from @glowingminimalist introduced me to #suncaresundae. ⠀
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A fabulous # to share & talk about SPF.⠀
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Even on a cloudy day or indoors, where the sun is no where to be seen, the face and the lips need protection from the damaging effects of UV.⠀
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The lip skin is very thin (6 cells, compared to the 16 cells thick on the face) and has no natural form of protection. The lip line can be very prone to UV damage, and we see a lot of damage in clinic when we assess under UV imaging cameras - the same as we see in other prominent areas such as the nose, cheekbones and forehead. ⠀
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Collagen and elastin in the lip skin can easily be damaged in the dermis, leading to premature photo-ageing. A compromised barrier not only will dehydrate even more rapidly than normal but as collagen and elastin reduce along the lip line and lips, the likelihood of fine lines developing and those dreaded vertical wrinkles appearing (with the problematic bleeding of lipstick) in the peri-oral area increases. ⠀
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It’s so important to protect the lips everyday with a minimum of SPF30, using a combination of UV filters and antioxidants to mop up the free radicals.  All our @albusandflora balms (clear and tinted) offer comprehensive protection but they also can be worn under or over lipstick so you can have it all! No need to choose between care/protection and colour if you want it! ⠀
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Happy #suncaresundae everyone! ⠀
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thanks to @hayleyhall_uk for the gorgeous shot, and to @instinctivelypure @niknaksanderson and @randraesthetics for showing how lovely the colours look on the lips this week (see our story highlights)! ⠀
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#suncaresundae #spf30 #spflipcare #sunprotection #antiageing #antioxidant #crueltyfree #naturalsuncare
  • We all love a walk by the sea, and while your hair may develop some boho chic beachy waves, your lips, unprotected can really dry out. Wind increases moisture loss so the lips dehydrate rapidly, add the UV from the sun, and the lips can easily burn as well. ⠀
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Dehydrated peeling lips are no fun at all and the UV can easily trigger a cold sore outbreak... and nobody wants one of those! ⠀
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Your best bet is to protect with a good quality emollient balm full of antioxidants, plant oils and SPF30, applying before you go out rather than waiting till they are already dry.⠀
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Protection with a balm daily is so much easier than having to deal with all the problems that arise, which often can take days and weeks to resolve. ⠀
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#dontforgetyourlipbalm #spf30 #albusandflora #antiageingbalm #antioxidants #crueltyfree #cleanbeauty #naturalbeauty #naturalskincare #dailyskincareroutine #protecttheskin
  • Blooms & balms...a gorgeous shot by the talented @livonthestreet... ⁠⠀
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Such a joyous flat lay featuring Naked Flora, Snowberry Red & Nude Flora, the perfect little trio for every day!⁠⠀🌸🌷🌸
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We would love it if you could help us reach 2000 followers this Bank Holiday weekend by tagging a friend who loves beauty, wellness & of course a touch of adventure.⁠ We will select an account at random on Tuesday and you and your tagged friend will receive a balm of your choice, on us 💕💄💕⁠⠀
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#blooms #balms #flatlaystyle #natureinspired #languageofflowers #naturalskincare #naturalsuncare #crueltyfreebrands #beautyblogger #naturalbeauty #albusandflora @albusandflora #liveonthestreet #SPF30
  • Loving the sunset mountain vibes from @mountainsadventures ... you can almost sense the temperature dropping after a warm day on the hill...⠀
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Hiking buddy’s are the best 🙌 ❤️😚⠀
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  • The sun is back, ☀️☀️☀️ and at this time of year the UVB (Burning) rays start getting stronger, adding to the daily damage done by UVA (Ageing), which remains constant throughout the year. ⁠⠀
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There is no better time to upgrade your daily lip care to a SPF30 anti-oxidant, anti-ageing botanical balm.⁠⠀
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Want to know how the balm looks on the lips & cheek? ⁠⠀
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Check out our stories and watch @instinctivelypure create a beautiful, natural "no-make up day" look!⁠⠀
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Don't be fooled by the strong colour in the bullet, this nourishing balm gives you a wonderfully soft, sheer, pinky-red tint. It blends beautifully on the cheeks and you can layer over lip liner, stain or blotted red lipstick if you want all the benefits but with more colour.⁠⠀
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Head over to the website, link in the bio, or click the shop button and get yours !⁠ 💋⠀
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#fighttheflake #spf30 #lipcare #spflipbalm #nomakeupday #nomakeuplook #instinctivelypure #albusandflora #snowberryred #tintedbalm #cleanbeauty #crueltyfree #albusandflora #instinctivelypure
  • Lockdown restrictions may have eased a little in the UK, and we are so grateful for the tentative steps towards a little more freedom.  However, many of our lovely stockists are still closed and life is still very challenging for small business.⁠⠀
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We at Albus & Flora are not immune to the challenges this uncertainty has presented, but I do feel optimistic. ⁠⠀
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I am so grateful for all those who support the brand. Our lovely customers who have purchased online, you, our fabulous followers, our ambassadors, stockists, and all the beauty bloggers who have not only supported @albusandflora, but have offered me such wonderful personal support and help through this difficult time.⁠⠀
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Every purchase, like, comment, post, story and review sent in via social, email, and via our website is truly appreciated, and means so much ✨✨✨. Thank you to all for your support and⁠ thank you to Jennie, for this lovely review left on our website⁠ 💚💚💚
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Love Rachel x⁠⠀
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#supportsmallbusiness #supportsmallbrands #inspiredbynature #britishbeautybrands #beautybloggers #skincarecommunity #femalefounders #womeninbusiness #grateful #newhorizons #spflipcare⁠ #indiebeautybrands